Creative Strategy

We're dedicated to telling MYSI's story through compelling digital content and strategic branding. Our team creates engaging social media content, designs marketing materials, and develops campaigns that amplify our mission and impact.

Through creative storytelling, we're building awareness and connecting with communities to expand MYSI's reach and influence.

MYSI social media content creation
MYSI event photography
MYSI marketing campaign

The Creative Strategy Committee is responsible for shaping MYSI's brand and expanding its reach through marketing, social media, and digital content. This team ensures that MYSI's message is not only heard but also felt—delivering compelling visuals, storytelling, and strategic marketing campaigns that inspire action.

Managing MYSI's social media presence and website, the committee increases awareness of our programs, partnerships, and success stories. It captures the energy of our events through photography and videography, turning real moments into powerful narratives that showcase the impact of our work. Additionally, this team plays a key role in advertising our partners and ensuring they receive visibility through our platforms.

Beyond content creation, the Creative Strategy Committee leads MYSI's marketing initiatives, brainstorming go-to-market strategies that engage new audiences and expand our network of supporters. They work closely with the VP of Creative Strategy to ensure that every campaign aligns with MYSI's mission, effectively reaching the right people and inspiring involvement. Through innovation and storytelling, this committee transforms MYSI from an organization into a movement.